PPC manager

How to Tell If It’s Time to Fire Your PPC Manager

Reading Time: 5 minutes My first stint as a PPC manager began in 2005 while taking a hiatus from professional marketing work. I had become ordained as a nondenominational minister and was promoting my wedding officiant services. I stepped behind the wheel of the Google ad platform, and even with 20 years’ experience in direct marketing, I was completely clueless! I taught myself enough …

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