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Web Accessibility

Why Web Accessibility is Important and How You Can Achieve it Easily

Reading Time: 3 minutes The digital world has evolved to become our real world. Think about how you operate your life these days. Where do you go to research something you want to buy? How do you keep in touch with friends and family? Where do you get your news? How do you order food for delivery? If you’re like me and millions of […]

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storytelling in sales

Storytelling in Sales is Now Your Key to Success

Reading Time: 3 minutes The following question is the key to your sales and I bet you don’t know the answer: What is the one skill successful CEOs, entrepreneurs, self-help gurus, leadership experts, super church pastors, and comedians have in common?  Drive, determination, intelligence, vision, luck, timing, charisma, work ethic? Is it something else? Increasing your sales right now is simply a matter of

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website development

5 Website Development Keys to Customer Satisfaction

Reading Time: 3 minutes How do you know if prospective customers like your website? Your Google Analytics might provide some enlightening data about bounce rate, time on site, visitor behavior. But what do you really understand? Here are five website development keys to customer satisfaction based on Search Engine Journal’s survey of 1,013 US-based respondents between the ages of 18-60 and our own client

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The Job That Made Me Face Death

Reading Time: 3 minutes It wasn’t the ridiculous job delivering balloons, in a clown suit, to couples in restaurants during my high schools years. Nor was it my job as a janitor for a local newspaper where I was on my knees peeling pieces of copy from a stubborn Berber carpet, cleaning toilets, or clearing out the stale food in the fridge on Sundays

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Mobile Marketing Opportunities Small Businesses Shouldn’t Miss

Reading Time: 3 minutes Mobile marketing is opening up a whole new world for small businesses. Think about it. More people than ever are constantly connected online—either by smartphone, tablet or computer. This always-connected evolution has created many more opportunities for businesses to connect with consumers. And for local businesses the benefits are huge. While the natural instinct may be to adapt a desktop

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Fitness Club Marketing and Keeping Members Sticky

Reading Time: 2 minutes Last week I received an email from the manager of the fitness club I’d been a member of for 16 months. He thanked me for my feedback about why I recently canceled my membership. Although my trips to the gym had significantly decreased since I discovered bar workouts last summer, giving up my gym membership was not an easy decision.

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