SEO

Reading Time: 2 minutes In their ongoing quest for the best most relevant search experience for users, Google recently launched a new and relevant update tied closely to local search. As happens on occasion, Google decided not to name their updated algorithm. Industry leader, Searchengineland.com seized upon the moment and decided to name the new update “Pigeon” and their reasoning “because this is a …

What is the Google “Pigeon” Algorithm Update? Read More »

Reading Time: 2 minutes Inner Architect has been studying the effects of Google’s latest algorithm—‘Hummingbird’—on the organic search traffic of our clients over the past few months. Hummingbird was said to have rolled out on August 22, 2013. We have seen sites that were hit with a negative impact immediately and those whose organic search traffic has taken a slower, more gradual decline. We …

4 Key Tips for Increasing Organic Search Traffic Read More »

Reading Time: 2 minutes ]Staying up on the latest focuses of Google’s search algorithm will give you the intelligence from which to build the most effective law firm SEO strategy.  A search engine algorithm is a formula used by Google to take a user’s search terms and combine them with information on websites to provide the person performing the search with the best possible …

Using Your Blog to Power Your Law Firm SEO Strategy Read More »