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Marin County digital marketing agency

Marin County Digital Marketing Agency Produces $190 Million in New Client Revenue

Reading Time: 6 minutes Marin County digital marketing agency Inner Architect, celebrating its 10 year anniversary, has produced $190,000,000 in new revenue for their clients since Q3 of 2016. As a Google Marketing Partner agency certified in Google Ads, Inner Architect’s focus is on intake optimization aka the strategy of attracting prospective clients to your website, from multiple marketing channels, and converting those leads […]

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Marin County Bar Association

U.S. District Court Judge William H. Orrick III Guest Speaker at Marin County Bar Association

Reading Time: 2 minutes How important is it for a marketing firm, with deep ties to the legal profession, to attend their local bar association functions? It is very important. We learned this lesson again at the Marin County Bar Association luncheon “U.S. District Court Judge William H. Orrick III: The Continuing Role of Justice in our Federal Court System” featuring guest speaker William

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voice engine optimization

Voice Engine Optimization a Revolution on the Brink

Reading Time: 4 minutes The most important statistical prediction you must consider for the health and survival of your business is the following: 50% of all searches will be voice searches by 2020 according to comScore. Voice search and the impending Voice Engine Optimization (VEO) revolution is upon us. Future internet trends are pointing us in a new direction that will contain many challenges.

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B2B webinar

B2B Webinar Sales Tactic for Any Size Business

Reading Time: 3 minutes Are you tired of reading 2,000 word website pages, 1,000 word blog articles, or 100 page case studies on how to leverage a tactic to boost your company’s sales? Inner Architect is launching our business strategies series of practical articles meant to be consumable in 10 minutes or less. First up in the series, how you can leverage the power

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Internet Trends

Mary Meeker’s Future Internet Trends: Where Are We Going?

Reading Time: 3 minutes Before you read, browse, or bounce away from this article on Internet trends- give it a chance by reading the final paragraph titled: “No Conclusions or Conclusive Evidence – Just Educated Guessing” Mary Meeker,  Partner at Klein Perkins the Silicon Valley iconic venture capital firm , whose focus is on the Internet and new technologies, recently released this year’s version

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Inner Architect

Inner Architect Presents to Job Seekers at Marin Professionals

Reading Time: 2 minutes I’m happy to announce that Inner Architect was invited to present at Marin Professionals on Monday June 11, 2018. Our presentation, Using Social Media to Land a Job, will provide a closer look at the history and evolution of social media, social media’s role in job search, and the reasons why job seekers can no longer afford to ignore social

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lead response strategies

Lead Response Strategies That Close Sales

Reading Time: 2 minutes Please indulge me and take my one question test: What are lead response strategies? Stop kidding yourself with that inner voice that is calmly telling you that everything will be alright because your pipeline is full of leads.  Frighteningly you aren’t closing nearly enough of your projected quota to keep your company afloat or your job intact. The leads keep

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inner architect

Inner Architect Click Fraud Article Featured in Plaintiff Magazine

Reading Time: 2 minutes We are pleased to announce that Inner Architect CEO Susan Hanshaw and Principal Dean Guadagni were featured in the March 2018 issue of Plaintiff magazine for their piece “The Dangerous Side of Online Legal Advertising and How to Protect Your Firm.” As featured writers for Plaintiff magazine, one of the leading legal publications in California, this was the sixth featured

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click fraud

Click Fraud is the #1 Problem Facing Online Advertisers Today

Reading Time: 3 minutes If you are a marketer or business owner utilizing pay-per-click (PPC) advertising then you understand a very real fact: PPC marketing has evolved over the past two decades supplanting the traditional methods of advertising to consumers. In the past the print media, TV media, billboards, and direct marketing advertising were the path to consumer purchases. Today and moving into the

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law firm marketing

Response Based Law Firm Marketing Produces New Cases

Reading Time: 6 minutes A vast majority of law firms today are rapidly increasing their investment in law firm marketing and lead generation services in the face of growing competition with other firms according to the 2016 Joint Legal Marketing Association (LMA)-Bloomberg Law Survey Report. According to the report, “67% of attorneys and marketing and business development professionals agree that their firm is increasing

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