Constant Contact’s Social Stats: Measure Email Campaigns in Social Media
Constant Contact has just rolled out a fantastic new feature for their email platform: social stats. This new feature will give email marketers a better understanding to the how, why, when and where people share email campaign information. Social Stats According to mashable.com: “The new e-mail marketing tool will offer a complete social snapshot around e-mail campaign performance. Social Stats tracks Facebook “Likes,”...
Read More5 Reasons Twitter Will Survive and Thrive
The SocialMediaToday.com article “Twitter in a Corner- Facing Huge Challenges” is an interesting piece about Twitter’s goals to monetize and survive an uncertain future. Twitter’s baby steps into advertising and their deliberate roll out strategy are the initial focus. The piece correctly identifies Twitter’s great concern to preserve the user experience, the possible alienation of users due to the new advertising...
Read MoreInner Architect Debuts on SearchEnginePeople.com
Inner Architect Founder & CEO Susan Hanshaw and Business Director Dean Guadagni have a combined 7 years blogging experience. Together we have written over 2,000 articles focusing on direct marketing, social media, blogging, social networking, and a plethora of subjects related to Web 2.0. SearchEnginePeople.com We are proud to announce our acceptance as guest contributors to SearchEnginePeople.com Canada’s “largest and most...
Read MoreDo You Know How To Diagnose Your Social Media Marketing Plan?
Ship Naming Wiki If you have adopted a social media plan are you on the right track? How do you know if you are taking the right steps? In order to understand the position you are in today, it is important to answer five questions. 5 Questions About Your Social Media Plan Have you adopted the right tools to effectively leverage social media as a marketing channel? Are you participating in the social networks that best reach your target...
Read MoreTwitter Messaging: Use Keywords To Attract Followers
You are utilizing Twitter, you have a few followers and you want to increase your audience. Your strategy is to provide solid content: messaging that is value 70% of the time and about “you” the rest. You refuse to consider acquiring followers via “gain twitter follower” schemes that litter the Twitter landscape like so many wrecked cars in a junk yard. The next step? Twitter “link baiting.” Simply use keywords in...
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