6 Excuses Why People And Companies Do Not Blog
Tweet In today’s business and economic climate individuals and companies search for ways to cut costs without sacrificing functionality. Blogging is one strategy that allows individuals to leverage a publishing platform while competing with large companies. The following are excuses, myths, or push backs we hear from people and companies on why they just do not want to adopt blogging. What is your excuse? 6 Excuses and Myths Why...
Read MoreThe Top 10 Reasons Why Businesses Must Blog: Perception Is Reality
Tweet Courtesy Printing Wiki Blogging has lead the paradigm shift and evolution in communications away from an environment dominated by the print and electronic medias, of newspapers-magazines-radio-television, to an open “architecture of participation” online. Businesses and companies that ignore this shift should consider the following 10 Reasons Businesses Must Blog: 10 Reasons Businesses Must Blog Publishing Platform: a...
Read More3 Keys to Effective Social Media Marketing
Tweet I often share how much my direct marketing background influences how I approach social media marketing. It has given me a framework from which to view social media marketing as a discipline. Yes, I know that social media is about being authentic, yet being authentic doesn’t mean you have to show up without a plan or strategy. Yet this is exactly what most companies do. To be an effective social media marketer, you must: First...
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