Quality Over Quantity: Linkedin Recommendations The Misconception
One of the biggest and most image tarnishing mistakes people make in social media is the blind collection of numbers. Whether it is collecting meaningless followers on Twitter or blatantly soliciting people to “friend” a Facebook page, the idea behind such hard sell activities is to artificially increase the number of people “using” a particular network. The motive behind these activities is the idea that the larger a person’s follower base, friend base, or...
Read More3 Steps to Increase Your Linkedin Search Rank
If you are someone looking to get hired for a job of any kind, whether it be long-term or contract, you increase your chances of being discovered by ranking high in a Linkedin search. Just like managing your Google search presence, there are steps you can take to increase your chances of rising to the top. How to rise to the top of a Linkedin People search: Get clear on the keywords people will use to look for your talent. Sprinkle these keywords generously throughout your profile. The more...
Read MoreLinkedin’s Twitter Strategy: Where Is Connectivity?
LinkedIn.com in my opinion is the most vital Web 2.0 social network for business networking today. With over 39 million registered users, applications that stream blog content right to your profile, the most robust internal search engine of any social network, and the ability find prominent difference makers in the business world, LinkedIn provides great value. Yet with all of their expertise, killer content, strategy filled blog, and continued excellence one thing puzzles me: Linkedin’s...
Read MoreYour Linkedin Photo Opp is Worth More Than You Think
Since Dean and I started providing Linkedin.com profile writing services, we’ve been hearing the same question posed by nearly every person we’ve worked with—What can I do to create a profile that really makes me stand out? Our answer is first a reminder that Linkedin.com is a social media site, where there is less of an emphasis on selling your attributes and more focus on demonstrating your value. Sure, you need to highlight your key accomplishments as reasons why you should be...
Read MoreLinkedin: 2 Tips for Creating Valuable Visibility
A couple of weeks ago I sat in on an American Marketing Association presentation, Leveraging Social Media in a Downturn and a statement made by one of the presenters, Charles B. Kreitzberg, Ph.D, Founder & CEO, Cognetics, has stayed with me. He said that the key question he asks himself is, “Am I more visible today than yesterday?” Maintaining your visibility is truly the point of any networking, whether it be live in person or online social networking. Yet how do you stay...
Read MoreIs Linkedin the New Google for Business Search?
Yesterday Linkedin announced their new search platform, which refines your ability to search for potential hiring managers, customers, business partners and colleagues. The new search platform offers many enhancements to search functionality by expanding the number of data fields available to query. While doing so, it also expands your opportunities to be searched and found. Key enhancements: Search people by keyword. Type in any text string and Linkedin will search profiles to find those...
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