Social media has become an essential component in any marketing program, yet many companies don’t have the expertise or people power to be effective.
Inner Architect develops and maintains digital media and social networking marketing strategies that leverage the science and discipline of direct marketing.
We offer full prospecting, database marketing, and content development services provided by seasoned professionals at a fraction of the cost of hiring your own. We provide these services through a retained client relationship.
Key Areas of Focus
Targeted prospecting: The social networks are rich with conversations that can be searched to identify prospects that are interested in or need the products or services you offer. We identify prospects that fit your target profile and manage ongoing contact strategies to build strong relationships and deliver offers.
Social networking campaigns: Just like email, print and telephone marketing, a list, contact strategy and call to action are behind every campaign. We develop and manage all components, measure results and refine our strategies accordingly on behalf of our clients.
Content development: Sharing valuable content is at the heart of every effective social media marketing program. We create and edit original content for clients in the form of blog articles, video and audio. We manage content in libraries that can be continuously leveraged via social sharing. More about content development
Key Marketing Channels
- Blogs
- YouTube
- Google+
- Geolocation
