10 Social Media Strategies and Concepts That Prepare You For Social Media Marketing
Tweet Courtesy P.T. Barnum Wiki Social media marketing and social media strategies are still a new path for marketers and companies. In an interesting small population study (880 respondents) by white paper writer Michael Stelzner “Social Media Marketing Industry Report” a few statistics standout: 88% of Marketers are using social media in some capacity 72% of these Marketers are complete beginners or have been using social...
Read MoreSocial Media’s Changing Culture: Stop Begging for Recognition and Earn It
Tweet Lost in Space Wiki: “Doctor Smith” Jeremiah Owyang, Forrester analyst and social media thought leader, provides an in depth look at the wreckage that can accompany the work load of social media “Looking Behind the Curtain on the Social Media Stage: Humans Don’t Scale.” Peter Kim highlighted Jeremiah’s post as a point in an even bigger issue within social media: social media’s changing...
Read MoreSocial Media ROI: A New Marketing Science
Tweet If you have been following the evolution of social media, you know that the one biggest issue on everyone’s mind is how to measure ROI. I suppose that any new “science” bring skepticism, yet in order to effectively measure ROI, we need to approach social media as a new science. The Science of Marketing Growing up in the direct marketing industry beginning in the mid 1980′s, I was never tasked to prove that...
Read More5 Social Media Profile Mistakes to Avoid At All Costs
Tweet 5 major social media profile mistakes are being made everyday by entrepreneurs and corporations alike. When launching a profile on a blog, Facebook, Twitter, Linkedin, or any of the hundreds of social networks the profile becomes the entrepreneur or company’s first impression within that social network. The following is a list of the mistakes that must be avoided at all costs: 1. Profile Instructions: failure to read the...
Read More7 Social Media Mistakes to Avoid At All Costs
Tweet 7 major social media mistakes are being made everyday by entrepreneurs and corporate giants alike. Whether the mistakes are made on blogs or any of the social media networks like Facebook, Twitter, or Linkedin they are reflective of the misinformed masses attempting to quickly adopt and launch. The following is a list of mistakes that can and should be avoided at all costs: 1. No Plan: launching a social media presence, profile, ...
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