Creating an employment campaign with a planned strategy that proactively moves your message of value and your expertise to targeted hiring managers, companies, and industry associations must first begin with research. The first step to researching your desired industry, company, job, hiring manager, or niche begins with identifying your targeted list of people and places that utilize Web 2.0 strategies and blogging in their own businesses.

The following is a list and resource of corporations that support a blog in their efforts to create community, attract new customers, measure current customer trends, and stay in front of the ever increasing audience that utilizes Web 2.0 tools. Begin by mining blogs and sites for contact names, company trends, and intelligence about your chosen industry.

Our sincere thanks go to Ray Schiel and Peter Kim. The following is the link to Ray’s great site, Resources, the source of a list of 105 corporate blogs for you to mine in your search. Scroll down to the Blogging list.

Here are examples of just 10 high-profile companies using a blog or Facebook to promote their brand.

1. American Express
2. Clorox
3. Hewlett-Packard
4. Marriott
5. Sony Electronics
6. Sun Microsystems
7. Wells Fargo
8. Toyota
9. Pitney Bowes
10. IBM